Customer service: +1 800 862 6772

AMERICAN WATCH COMPANY

We are an American watch and timepiece manufacturer cultured in the values of traditional watchmaking. We will exceed your expectations in quality and design. Whether you want your watches made in US, Switzerland, Japan or other part of the words, assembled in the USA or Asia, American Watch has the know-how and the network to make your private label watch program on time and in the budget.

Design & Engineering

Our Watch designers and engineers are located here in California, synonymous with technology, precision, and quality.

Your Watch Program

We can handle everything; creative, watch design, watch manufacturing, packaging, displays, storage and fulfillment. We are truly turn-key, located in the USA.

After Sales Service

Our watches are guaranteed and serviced here in the USA. We customize support services based upon your needs.

Manufacturing & Assembly

We have the network, expertise, and knowledge to create the best quality watch products in any price range.

Logo Watches

Try our live, online configurator and place your own design or logo on a watch dial. choose from a variety of watch styles and watch brands. your watch design will arrive in 10 business days!

Marketing & Imagaing

We understand the web’s best practices to make your digital and crowdfunding campaign successful.

Start Today

A typical time frame from design to delivery is
60 - 180 days

Watchmaking specialists

For over 30 years we’ve been passionately producing quality watches in the heart of downtown Los Angeles. Many of our watch models are designed and hand-assembled in our 15,000 square foot, free-standing watch factory in downtown Los Angeles.

We believe every element in the watch design is nuclear. We pay attention to those areas where others fail. We make sure there are no faults in the finished product or flaws in the final watch packaging. Our quality control is second to none.

Our success starts with on-time, on-budget delivery. We don’t "sugar-coat" delivery problems or production issues. You will know when you will get your production and how much it will cost.

Attention to Detail.

American Watch is a prime luxury watch manufacturer who understands the art of watchmaking. Our watches are curated by top watch designers in the brand vision for those who engage our services.

Our goal is to be the best watchmaker in the USA. We are an affordable watchmaker who understands how to achieve your final goal without breaking the bank. For more control, we offer the final assembly performed in our factory here in the USA.

Inside Our Watches

American Watch has the know-how to make your project happen, on-time and in the budget.

Watchmaking specialists

For over 30 years we’ve been passionately producing quality watches in the heart of downtown Los Angeles. Many of our watch models are designed and hand-assembled in our 15,000 square foot, free-standing watch factory in downtown Los Angeles.

We believe every element in the watch design is nuclear. We pay attention to those areas where others fail. We make sure there are no faults in the finished product or flaws in the final watch packaging. Our quality control is second to none.

Our success starts with on-time, on-budget delivery. We don’t "sugar-coat" delivery problems or production issues. You will know when you will get your production and how much it will cost.

Attention to Detail.

American Watch is a prime luxury watch manufacturer who understands the art of watchmaking. Our watches are curated by top watch designers in the brand vision for those who engage our services.

Our goal is to be the best watchmaker in the USA. We are an affordable watchmaker who understands how to achieve your final goal without breaking the bank. For more control, we offer the final assembly performed in our factory here in the USA.

Inside Our Watches

American Watch has the know-how to make your project happen, on-time and in the budget.

Mechanical

Mechanical movements are often chosen over quartz movements for luxury watches due to their high level of quality and craftsmanship. We can supply, Swiss, Japanese, and Chinese Mechanical or Automatic movements.

Quartz

Quartz movements are highly accurate and require minimal maintenance aside from battery replacements. They are cost-efficient, battery-powered and have few moving parts. We suggest Japanese or Swiss quartz movements.

Smart / Digital

With our vast network of developers, watch specialists and smart movement manufacturers, both domestically and internationally, we have the capability to engineer, design and program the technology needed for your watch project.

We're Smart too!

Smartwatch manufacturing is about re-purposing data. It's imperative to have excellent communication during the design and programming processes. At American Watch we have collaborative practices that meet the challenging demands of our customers.

Pricing & Plans

The following are estimated pricing offers. They are an informal idea of a price based on limited information. Consider it a starting point in terms of costs, which can go up (or down).  To obtain a more accurate quote, be sure to follow MORE INFO at the bottom of your preferred offer and completely fill out the questionnaire. For custom quotes on large production orders or assembly please contact us at [email protected] .

  • Quick Start

  • Up to 50 Custom Watches
  • *$995- $2,995
  • Alloy/Stainless Case
  • Quartz Movement
  • Leather or Rubber Strap
  • Large Selection of Styles
  • Standard Color Strap
  • Your Design on Watch Face
  • Optional Packaging
  • Timeline 10-30 Business Days
  • Image for Your Website
  • Pre-payment
  • Call for Additional Quantities
  • Credit Cards Accepted
  • * Price is an estimate
  • MORE INFO
  • Prototype

  • (1) One Working Model
  • * $3,995 – $9,950
  • 1-Design Case & Face/Dial
  • Alloy, Brass, Stainless, Titanium
  • Quart/ Mechanical  Movement
  • Bracelet / Strap
  • 3D Design Rendering
  • Up to 3 Design Revisions
  • Technical Drawings
  • 60-120 Day Timeline
  • Images for Web Site
  • Production Ready
  • Basic Packaging
  • Pre-Payment
  • Credit Cards Accepted
  • * Price is an estimate
  • MORE INFO
  • Watch Production

  • Up to 500 Watches Included
  • * $15,950 – $24,995
  • 1 Case Design
  • Bracelet/Strap
  • Designs Mock-up
  • 3D  Design Rendering
  • Up to 3 Revisions
  • Technical Drawings
  • Alloy, Brass, Stainless
  •  Choice of Movement
  • Up to 3 Case Colors
  • UP to 3 Face/Dial colors
  • Pre-Production Sample
  • Packaging Included
  • 90 -180-day Time Line
  • FOB Los Angles, CA
  • 1-Year Warranty
  • After Sales Service
  • Storage and FullFillment Available
  • Watch Imaging
  • $3000 retainer to start
  • 2 Equal payments
  • Credit Cards Accepted
  • * Price is an estimate
  • MORE INFO
  • Watch Collection

  • Up to 1000 Watches Included
  • * $39,995 & up
  • 3 Case Designs
  • Bracelet / Strap
  • Design Mock-ups
  • 3D Design Renderings
  • Up to 6 Revisions
  • Technical Drawings
  • Alloy, Brass, Stainless, Titanium
  • Quartz / Mechanical Movement
  • Up to 3 Case Colors
  • UP to 6 Face/Dial colors
  • Pre Production Sample
  • Custom Packaging
  • 90 – 180 Day Time Line
  • FOB Los Angeles, CA
  • 1-Year Warranty
  • After Sales Service
  • 12-Month Storage
  • Watch Imaging
  • Fulfillment Options
  • 3 Equal Payments
  • $5000 retainer to start.
  • Credit Cards Accepted
  • * Price is an estimate
  • MORE INFO
Design this dial or upload your logo on a selection of watches for under $99.

You can upload your design or logo in realtime on the face of a watch right now! There are many styles to choose from. Order (1) one sample watch or (100) one-hundred with our online designer from American Logo Watch!

Famous Watch Projects

Our principals have worked with some the best brands in the business: